We all remember 2020. The devastation and the NEED to connect and feel like we were doing something good.
With this gratitude report, we wanted donors to feel like they were part of the work that was being done through the Health Wagon in southwest Virginia, one of the poorest areas in America. And a healthcare desert.
This charity was instrumental in providing free medical care during the COVID pandemic in the region. If not for the Health Wagon, and as importantly, their donors, the death toll would have been infinitely higher.
The result? The report was printed and mailed to about 3,000 active donors and raised $350,000. Throughout the year, it was used in presentations and major donor visits, resulting in a total of $1 million in donations attributed, at least in part, to the gratitude report.